Wednesday, April 15, 2015

M = Mailing List and Measles

A mailing list is a great way to promote your book, and if I had more book releases I would certainly be using mine more. The main reason is because with blogs, Facebook, Twitter, posts can get missed or even buried, but if you can directly contact someone about your new release or other big news your chance of reaching a reader goes up. On the other hand, it’s important not to drive your readers crazy with spam. A mailing list should be used sparingly and always have a way for the person to unsubscribe.

But how do you build your mailing list? You have to make sure readers can sign up easily. Put the link to it on your blog and on all your ebooks at the beginning and end. Have a giveaway and make sure readers can easily sign up.

I use Mailchimp and it makes managing your newsletter easy. There are free and paid options. So far I have only used the free options and it covers everything I need.


One other thing, I have to mention another M word = Measles. About a month or so ago I posted about why I believe it’s important to get vaccinated. To keep a long story short, I had a 105F+ fever and almost died when I was about eight years old. This recent outbreak tends to drive me crazy over the insanity of parents letting their kids go around without the vaccine. I’m not talking about children who can’t have the shot. There can be good reasons not to get the vaccine, but believing it causes autism is not one of them.

Someone sent me this graphic about Measles. Click HERE to have a look.  


Alex J. Cavanaugh said...

I'd thought about doing a newsletter. More likely I'll start one for the IWSG rather than myself.
I got my measles shot when I was a kid.

Pat Dilloway said...

I'd need people who actually read my books to have a mailing list. Sometimes Amazon sends me an email when one of my new books comes out. The whole measles thing is pretty stupid.